NextTech
Analysis
Meta Muse Wonder Makes Agent Adoption a Workflow Test
Meta’s new agent models put task boundaries, review effort and delegated authority at the center of a business pilot.
NextNow / Contributor
Julie Wohlberg
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NextCommerce
Analysis
Halloween Retail Tests the Link Between Experience and Value
Families include store browsing in their celebration plans, but value-conscious shopping makes the path from interest to purchase more complex.
NextCommerce
Analysis
Southwest Moves Flight Shopping Into Chat, Not Checkout
The airline’s Oct. 6 launch separates conversational discovery from the authoritative booking transaction.
NextWork
Opinion
The Case for Solopreneurship: How the Rise of AI Is Making Founding Teams Obsolete
As artificial intelligence transforms the economics of entrepreneurship, founders are reconsidering an old assumption: Is having a partner always better than going it alone?
NextTech
Analysis
Google’s Gemini Agent Makes Delegation an Operating Decision
Google’s universal-agent launch puts workflow ownership, authority and accepted outcomes at the center of enterprise AI evaluation.
NextCommerce
Analysis
Pinterest Beauty Guides Move Inspiration Toward Decisions
The new U.S. iOS feature turns hair and nail images into guidance, putting the customer handoff in focus for beauty brands and salons.
NextCommerce
Analysis
TikTok’s New Shopping Tools Test How Much of Checkout Brands Control
Shopping Assistant and Buy Direct give brands two paths from discovery to purchase, with different customer-data and service questions.
From the Field
Field Report
Shoptalk Fall Finds a Good Fit in Nashville
Shoptalk Fall's Nashville debut paired retail strategies from major brands with an after-hours networking scene, even as some attendees found Meetup uneven.
NextCommerce
Analysis
On’s 2029 Targets Test Whether Premium Can Scale
On’s 2029 plan extends the brand beyond running while setting demanding sales and margin targets.
NextCommerce
Analysis
Ron Johnson’s AI Shopping View Keeps Stores in the Mix
The former Apple retail chief sees AI as a research aid, while Google and OpenAI expand digital product discovery and checkout.