NextCommerce
Analysis
On’s 2029 Targets Test Whether Premium Can Scale
On’s 2029 plan extends the brand beyond running while setting demanding sales and margin targets.
NextNow / Section
NextCommerce
Retail, media, marketing and the evolution of consumer behavior.
NextCommerce
Analysis
Ron Johnson’s AI Shopping View Keeps Stores in the Mix
The former Apple retail chief sees AI as a research aid, while Google and OpenAI expand digital product discovery and checkout.
NextCommerce
Rapid News Brief
Amazon Blocks Meta’s Muse From Shopping on Its Site
The clash puts a practical limit on Meta’s shopping agent and exposes a fight over permission, customer data and checkout control.
NextCommerce
Rapid News Brief
Taboola’s Dianomi Deal Targets Premium Finance Audiences
The proposed acquisition would add a finance-focused publisher network to Taboola’s broader ad platform.
NextCommerce
Analysis
Hershey’s Premium Push Tests Life Beyond Holiday Candy
New bars and a larger Cadbury campaign put Hershey’s “accessible premium” strategy in front of shoppers.
NextCommerce
Rapid News Brief
California Tightens Disclosure for Paid Political Posts
The new measure connects creator disclosures to enforceable penalties and gives political committees a direct stake in whether paid posts identify their sponsor.
NextCommerce
Analysis
India’s iPhone 18 Launch Tests Instant Retail at Scale
Blinkit and rivals put new Pro models into rapid-delivery channels on launch day, but limited stock and uncertain repeat demand temper the retail claim.
NextCommerce
Analysis
Sephora’s TikTok Shop Pilot Rewrites the Beauty Launch
The Drop Shop opens with monthly exclusives and live reveals, turning social discovery into a test of how much retail control a prestige brand can delegate to a platform.
NextCommerce
Analysis
Google’s CC Turns Family Logistics Into an AI Test
Google’s family-focused CC agent moves Gemini beyond answers and into calendars, forms, meal plans and the everyday logistics that shape consumer trust.
NextCommerce
Rapid News Brief
M&S Turns Fashion Week Debut Into an Instant Retail Test
The British retailer made its first London Fashion Week collection immediately shoppable, linking a centennial brand moment to digital growth.