Business, technology and what comes next.
NextNow / Contributor
Reporting and analysis
Agency data points to stronger back-to-school spending on TikTok, showing how discovery, creator influence and commerce are converging inside one media plan.
Texas is auditing data-center grid requests and weighing tougher conditions, turning AI infrastructure growth into a test of power, water and public legitimacy.
Google avoided an ad-tech breakup, but marketers still face concentration risk. A tested contingency plan creates options as court remedies take shape.
GPT-6 Astra shows why authorization, monitoring and candid risk disclosures are becoming central to enterprise AI sales, adoption and long-term trust.
Nvidia’s $12.93 billion Hugging Face deal could reshape how businesses build AI. What its openness pledge means for costs, choice and enterprise control.
A court-approved agreement with 52 attorneys general ties Meta to product changes, independent oversight and roughly $18 billion in payments over 10 years.
Eligible U.S. creators can tag Amazon products in Shorts, long videos and livestreams, tightening the link between influence and checkout.
An embeddable Preferred Sources control gives publishers a new way to ask audiences for durable visibility inside Google’s changing discovery products.
The deal joins Graze’s custom-feed engine with Flipboard’s Surf browser as both companies look for a privacy-friendlier business model.
The new release brings one of pop’s most distinctive singer-songwriters back with a collection centered on love, loss and creative endurance.
