Business, technology and what comes next.
NextNow / Section
Retail, media, marketing and the evolution of consumer behavior.
Amazon’s short-form news playlists make streaming a discovery layer for live and longer coverage, with consequences for media reach, attribution and conversion.
The completed deal brings Fin’s AI agents, proprietary models and more than 30,000 customer relationships into Salesforce’s enterprise platform.
The loss of more than 90 unionized media jobs across 17 publications is also a warning about cutting the distinctive reporting that sustains local-news value.
Sarah Kennedy Ellis arrives from Google Cloud as Workday tries to turn AI-agent adoption into a differentiated enterprise growth story.
A new X-Ray shopping tab and scene-level product discovery bring content, retail media and checkout closer together inside Amazon’s video ecosystem.
Deloitte expects online holiday sales to grow as much as 8.4% this season, while deal-seeking shoppers become more willing to switch brands and retailers.
Australia’s draft Digital Duty of Care would give users a lasting choice between recommended feeds and content from accounts they follow.
Blee’s $27 million financing highlights the next constraint in AI marketing: reviewing, approving and governing an expanding volume of content.
Agency data points to stronger back-to-school spending on TikTok, showing how discovery, creator influence and commerce are converging inside one media plan.
The independent ad-buying platform is eliminating about 15% of its workforce, exposing the pressure on the open-web model as budgets concentrate in large ecosystems.
