NextWork
News Brief
Etsy Cuts 12% of Staff in Product and Engineering Restructuring
The marketplace is eliminating about 220 roles while saying the change was not caused by AI, even as it prepares teams for new tools and skills.
NextNow / Archive
Topic: Commerce
Now
Analysis
Retail Media Is Entering Its Measurement Reckoning
Retail-media networks built their value around first-party data and closed-loop attribution. As investment climbs, brands are demanding common standards, credible incrementality and evidence that reported returns translate into genuine business growth.
NextCommerce
News Brief
Google’s AI Search Transition Has Not Yet Broken Its Advertising Engine
Search and Other advertising revenue grew 17% while AI Mode and AI Overviews expanded, showing that Google can still grow its core business during a radical product transition—at least for now.
NextCommerce
News Brief
AI Agents Can Find the Product. Now They Need Permission to Pay
Natural raised $30 million to build wallets, payments and controls for autonomous software, exposing the financial infrastructure that agentic commerce still lacks.