DoorDash agreed on Oct. 29, 2026, to acquire Instacart in a transaction valuing its equity at approximately $17 billion, proposing a combination of delivery operations and grocery technology that would reshape the choices facing retailers and their advertising partners.

The companies’ joint announcement puts the value at $65 per Instacart share. At least three-quarters of the aggregate consideration would be cash; shareholder elections would be subject to allocation limits.

A long closing timetable

The companies expect completion in late 2027 or the first half of 2028, subject to Instacart shareholder approval, regulatory approvals and other conditions. Until closing, they will remain independent businesses.

ABC News reported that DoorDash expects to retain Instacart’s brand and app. It also described the companies’ proposed combined membership offering and additional store access as potential benefits, not services available because the agreement has been signed.

Retail services, not just deliveries

The companies propose combining DoorDash’s logistics with Instacart’s grocery fulfillment, retailer technology and advertising tools. Promised benefits remain company expectations rather than demonstrated outcomes.

For retail executives, the distinction is immediate: an agreement announces a prospective owner, not a completed integration. Existing operations and future plans must be evaluated separately. Neither the headline transaction value nor the signing establishes that a particular merchant’s delivery fees, advertising terms or customer experience will improve.